A-Charge for Circle K EV, Oslo, Norway.
Together with our client, we have created an innovative and unique on-the-market EV charging experience: the A-charge.



Design problem.
In the conventional model of refueling cars, customers have never had to rely on mobile applications. They simply insert the hose into the filler hole and refuel. However, our collaborative research with the Circle K Research team revealed that EV drivers are frustrated with the charging experience and the abundance of mobile applications cluttering their phones. Every electric car charging provider seems to have its own dedicated mobile application.

Solution.
To address this issue and drastically reduce the charging initiation time, we worked closely with the business and technical teams to create the concept and design of the A-Charge service. With this innovative solution, all you need to do is plug in the charging cable, and the charging process will commence automatically.